Lydmor 2015

“I Love You” is not what it seems. Lydmor suspects her lover is unfaithful, despite their assurances otherwise. It is a poignant track coming from a very heartfelt area of Danish pop.

The production is sublime. It is a minimal affair of watery synths and crisp percussion, as Lydmor utters her heartbreak with a floaty vulnerability. It is an exercise in restrained, but full production. When I saw Lydmor at SPOT Festival in 2014, she was a bundle of manic energy. It seems that this track has focused that energy into a concise piece, one that concentrates her many creative forces to make a simple, tight, and very good pop song.

When that dry, crunched up, drum machine snare comes in before the first chorus, it signals more of an arrival of Lydmor as genuine artist, someone with more to give.

Listen to “I Love You” on SoundCloud and Spotify – and don’t forget to check out Lydmor’s amazing “Trust Tour 2015” project.

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